About Us

Haakaa are the creators of innovative, practical and sustainable maternity and baby products for eco-conscious parents. Our multi-award-winning brand is endorsed by professionals and loved by mums around the world.

Our Story

Haakaa’s journey began in 2012 with a determined mum struggling to find suitable eco-friendly baby products for her disabled daughter that were safe alternatives in a market saturated with plastic (and ultimately for families the world over). Her drive to simplify the parenting journey continues with a diverse range of beautifully crafted eco-products designed in New Zealand. Her story is the essence of love, tenacity and one mother’s spirit to be brave – to embrace all possibilities and challenges in life.

Our Vision

We envision a world where families and professionals have the support and tools they need to navigate parenthood, from affordable, eco-friendly products to professional development and advice.

Our Mission

To help mothers and their babies overcome potential challenges from pregnancy to toddlerhood.

Our Practise

Driving Innovation

We are committed to developing innovative products that address the real-life challenges parents face. Everyday, we strive to enhance our existing offerings, ensuring they reach their full potential. Our unwavering dedication to constant innovation and strong patent protection underscores Haakaa's commitment to excellence in the infant and maternity field.

Quality Control

We focus on the design, manufacture and supply of effective, practical products to meet the unseen gaps in parents’ needs. All Haakaa products meet stringent ISO, EU and FDA standards.

Giving Back

The Haakaa Foundation exemplifies our commitment to giving back to society by funding training for maternity professionals, supporting breastfeeding research, and assisting families in need. Through these initiatives, we aim to enhance the quality of maternal and infant care, advance scientific understanding, and provide essential support to those who need it most.

Durable Material

At Haakaa, we use only the highest quality materials for our products.

Eco Friendly

Haakaa products are non-toxic and free from BPA, PVC and phthalates.

Innovative Design

We are consistently dedicated to innovation and improvement.

Award-Winning

Our products have won multiple local and international awards.

What Parents Say About Us

Read testimonials from mums and dads who have tried our award-winning products and discovered for themselves how Haaka makes life easier and better for new parents.

Love this product!

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Love this product!

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Absolutely amazing!

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Sarah M.

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Sarah M.

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